
Creating Killer Content
The amount of content and information in the marketplace is more than abundant, it’s down right chaotic. Add that to the fact that consumers are busier now than ever, how does anyone manage to dig through the massive wealth of content and find the information they need to guide them through the decision-making process? According to a study shared by business management firm, Content4Demand (C4D), 74% of consumers claim that they have less time to find and consume content. Thi